NEWS | UXPALA

2019: 01/30/19 – Jared Spool: The Evolution Of A New UX Design Resolution

by UXPALA | Feb 5, 2019 | event, Event Recap

Looking at design through different levels of resolution helps us answer some important questions. Is there a difference between UX and UI, and if so, how does that change how teams should operate? What is the relationship between product design and service design? How do we start preparing for what comes next?

Adobe Max 2018: Creative Conference and Experience Journey

by Ana Massette | Nov 27, 2018 | event

With a proposal of exhibiting a creative conference that would allow people to “Get inspired, Learn Skills, and Play,” Adobe Max initiated its extensive 2018 conference which took place at the Los Angeles Convention Center from October 15th to 17th. The event offered...

World Usability Day 2018: Dark UX Case Studies and Actionable Insights

by UXPALA Contact Us | Nov 27, 2018 | event, Event Recap

Have you ever felt frustrated that you had to jump through hoops to cancel an account? Or surprised to find products in your shopping cart that you didn’t deliberately add? Then you are a victim of Dark UX. Darkness comes into play when the UX design is...

UX Research Night 2018: Talk to Real People About Their Real Problems

by Philip Begel | Nov 6, 2018 | event

There's a growing community of researchers and designers in Los Angeles who are interested in using customer research to build the best products. Ethnio is supporting the community by hosting casual events for UX researchers, designers, and anyone interested in the...

NELAUX Meetup: How Startups Use Design to Disrupt the Legal Business

by Aimee Baik | Oct 22, 2018 | event

As a part of Glendale Tech Week, NELAUX (Northeast Los Angeles User Experience), in partnership with LegalZoom, facilitated a discussion on how design and technology is changing the practice of law. As a lawyer turned user experience designer, I was particularly...

Tech Day 2018: Applying Startup-Thinking Beyond the Startup

by Aimee Baik | Oct 18, 2018 | event

With the ever-growing startup culture of Southern California’s Silicon Beach, startups across Los Angeles continue to expand. On September 27th, TechDay hosted their 3rd annual TechDay LA event at The Reef on South Broadway in Downtown to promote the growth of...

Anita Borg Grace Hopper Celebration: An Opportunity for Women in UX

by Aimee Baik | Oct 8, 2018 | event

The Grace Hopper Celebration of Women in Computing (GHC) is a series of conferences designed to bring the research and career interests of women in computing to the forefront. It is the world's largest gathering of women in computing. Named after renowned computer...

Google Cloud Onboard Event Los Angeles: Machine Learning, Use with a Grain of Salt

by Aimee Baik | Sep 27, 2018 | event

As part of my ongoing work with UXPALA, I attended the Google Cloud OnBoarding Event held on August 21 at the Downtown Los Angeles Sheraton Hotel. As a UX consultant, I constantly hear more about Machine Learning and Cloud Technologies from collaborators, clients, and...

International Coastal Cleanup Day 2018

by Aimee Baik | Sep 21, 2018 | event

Yes, we discovered that cleaning day and fun actually can walk together. Well, at least when you are walking on the beach as you clean. On September 15th, the UXPALA team, in collaboration with other amazing organizations, volunteered for International Coastal Cleanup...

UX Research Night

by Aimee Baik | Aug 21, 2018 | event

A few blocks down from the beach, Ethnio, along with PatientPop in Santa Monica, hosted their first UX Research Night to champion the importance of user research in Los Angeles. The general topic of the night was the importance of research, how it is often overlooked,...

Designing for Voice: Integrating AI in Content

by Aimee Baik | Aug 20, 2018 | event

Content Strategy Los Angeles’ August event, Designing for Voice: Integrating AI in Content, brought together professionals working in AI as well as an eclectic group of entrepreneurs, marketers, producers and designers interested in voice and other emerging...

AT&T Shape 2018

by Aimee Baik | Jul 17, 2018 | event

The AT&T Shape event was a convergence and forward-looking exploration of art and technology at the heart of Los Angeles. The second event to take place since its inception in the previous year, the 2018 event spanned from June 2-3 at the famous Warner Bros...

Enterprise UX 2018

by UXPALA | Jun 28, 2018 | event

This is the 4th Annual Enterprise UX Conference run by Rosenfeld Media, which was held in San Francisco for the second time after being held in San Antonio, TX. The event was moved to San Francisco to attract a larger crowd of UX professionals - both at the...